The Marketing Club is an SOM affiliated student organization which seeks to offer unique networking, community service, and career development opportunities to its members, but most of all it’s about having fun. The Marketing Club is open to any and all interested students, regardless of what year, major, or college you may be in—the only requirement is that you be enrolled at UMass! The Marketing Club is divided into four distinct committees; membership, community service, web design, and fundraising. Members are encouraged, but of course not required, to join a committee and are free to change or leave committees at any time.

You get out of the club what you put into it. The UMass Marketing Club enjoys unparalleled support from the faculty and administration at SOM, and students with intelligence and confidence will find many doors open for them through their involvement with the club. Alternatively, if you want a good extra curricular activity to put on your resume or you are just interested in getting involved with an exciting and fast-growing student group that doesn’t impose overbearing burdens upon its members, we’d also love to hear from you. New members are always welcome. Be sure to check out the club events for the semester.

 

Events:

The Marketing Club will sell t-shirts in the Isenberg Atrium on Wednesdays from 12:00 - 2:00pm through Wednesday, April 28th. If you are available and want to become more involved in the club please email us at umassmktgclub@gmail.com

 

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Mark your calendar, our next guest speaker will be Elisa Thomas, the Associate Creative Director for Jack Morton, Inc on

**Wednesday, March, 10th**

6:30 in SOM106

Jack Morton is a global brand experience agency with top rankings from Ad Age, Event Marketer, Event, and others. They aim to create experiences that strengthen relationships between brands and the people who matter most to them, pinpointing the greatest return on experience by finding the best solution with the most impact and the least cost. Learn more about Elisa in her Bio below.

Elisa is a creative director at Jack Morton Worldwide who specializes in developing creative strategy and content for various brand experiences, in the physical and virtual worlds. She entered into interactive media design and development after graduating magna-cum laude from UMass-Amherst with a degree in journalism and photography. Later she earned her M.A. in Visual Media Arts from Emerson College. Her recent work includes creative direction for a host of clients, including HP, Fidelity, Harvard Business School, SUBWAY® restaurants and Hyundai.

Before arriving at Jack Morton, Elisa worked with a variety of clients on multimedia solutions, including Monster.com, The Air Force Reserves, Osh Kosh B’Gosh, IKEA and Bristol-Myers Squibb. Her work has been recognized in various circles for excellence in copywriting, information architecture and design.

An accomplished photographer, Elisa’s Masters documentary has been screened in east coast film festivals and she contributes to glidemagazine.com as a writer on film and music.

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TJX Corporate Field Trip

**Friday, March 26th**

30 members of the Marketing Club will have the opportunity to visit TJX's Corporate ( tjx.com) offices in Framingham, MA. The event will take place from 9:00 am to 12:00. We will leave around 7:30am. Laurie Lynch, the Talent Acquisition specialist, will show us around the facilities and members will be able to Job Shadow. This is a fantastic opportunity to get a behind the scene look at what an Allocation Analyst does to influence sales of their product. There are a few slots left for the trip.

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Mark your Calendars in advance for another fieldtrip! The New England Patriots and the New England Revolution will be hosting their 5th Annual Sport Management and Entertainment Career Fair at Gillette Stadium on

** Saturday, April 10, 2010 **

3:30-7:30 PM

 

The first portion of the event will be an Executive Lecture consisting of a presentation from some of our organization's top executives. Students will then have the opportunity to meet with representatives from:

o Professional teams,

o Minor league teams,

o Sports apparel companies,

o Media companies,

o Public relations & advertising agencies.

In addition to this year's event, there will also be a Workshop immediately following the Executive Lecture. This Workshop will take place from 4:30 to 5:30. This private session will consist of some of our organization's top Directors and Managers giving their advice on:

o How to strategically write a resume & cover letter,

o Interview preparation & skills,

o Proper communication with the company or individual prior to and post interview,

o How to build your professional network.

This private portion of the Career Fair is only being offered to groups of 20 or more to create a more intimate learning experience.

 

 

To join: e-mail umassmktgclub@gmail.com, and join our facebook group.

 

 

Click here for more information about these our sponsoring companies...

 

 

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